TDI Brands Case Study

Details

Manual Data Entry Impedes Growth

As the TDI Brands business grew, more demands were put on staff to keep up. They found themselves working nights and weekends just to keep up with the orders coming in which were manually entered into their Microsoft Dynamics Great Plains ERP system.

When it was becoming too overwhelming to keep up, the thought of hiring another full-time employee wasn’t a first choice. Finding good, hard-working people who would be dedicated to the demands of the position is not an easy or a quick task to execute, not to mention the training time involved! This led TDI to seek out a solution that could handle their complex customer information and pricing structures as well as enable independence for ordering by their customers and their sales reps.

TDI wanted to get a jump start on introducing a digital way of accessing and ordering products. This would allow customers to work independently and reduce the burden on the TDI sales and customer service staff to manage never-ending questions on inventory status. TDI was cautious when seeking a software solution since one of their biggest concerns to overcome was fear of a long or mis-managed implementation time. Often projects can drag on and things get derailed but, as TDI quickly found out, OrderEase works with a strong implementation team!

The TDI team was impressed with the OrderEase onboarding process consisting of weekly project management meetings to keep the project on track. The diligence to maintain timelines set collaboratively between the two teams quickly eliminated concerns over implementation drag.

Long Term ROI With OrderEase

Since OrderEase had a strong track record working in the garden industry, TDI felt this knowledge would be a great start to understanding their products and way of doing business. As the project evolved, TDI gained more awareness of how much more they can leverage within the OrderEase solution. With highly configurable settings, OrderEase has been optimized to work in a way that makes the most sense with TDI business and process flows.

All areas of the TDI business have seen a positive impact since the integration with their ERP went live. Sales reps are spending more time selling, customer service is spending less time with manual data entry, customers are discovering more products and the marketing team is spending less time updating and maintaining product data in multiple systems. Synchronized data systems make selling and order management so much easier.